طراحی الگوی رابطۀ بازاریابی سبز و رفتار مشتریان ورزش‌های زمستانی

Adabi Firoozjah J. (2009). Study of the most important natural sports attractions affecting the development of sports tourism in the country from the perspective of sports and tourism experts. Journal of Sports Management. No. 1.P: 78. (In Persian).

Alex B. Porteshawver. (2009). Green Sports Facilities: Why Adopting New Green-Building Policies Will Improve the Environment and the Community. 20 Mar.Sports L. Rev. 241

Amir Azodi T, Shariat Panahi, Majid Vali. (2010)."Study of strengths, weaknesses, opportunities and threats of tourism in Shemiranat city" Scientific Journal of Human Geography.; No. 4, pp. 176-179. (In Persian).

Anestis K. Fotiadis, Chris A. Vassiliadis, Nikolaos D. Stylos. (2012). Strategic Marketing Management at ski centers: the SMMP concept Singaporean Journal of business Economic, and Management studies. Vol.1, no.2

Asgari R. (2006). "Study of the role of capabilities of Tehran province in sports tourism in the country." Master Thesis in Geography and Urban Planning, Islamic Azad University, Science and Research Branch. P:1. (In Persian).

Bensardi A, Rahimizadeh M, Asadi H, Mahmoudi A. (2013). "Relationship between Motivations and Satisfaction of Ski Tourists in Tehran ski slopes" Journal of Sports Management. Volume 5, Number 3, pp 55: -57. (In Persian).

Beyazit, M. F. (2010). An Analysis of Snow Options for ski Resort Establishments, Tourism Management.: 31, pp. 676-683.

Christopher J; Translated by Androudi M. (2001). "Principles and methods of environmental management" Tehran. Congress Publishing. pp: 45.

 Chou, S. F., Horng, J. S., Liu, C. H. S., & Lin, J. Y. (2020). "Identifying the critical factors of customer behavior: An integration perspective of marketing strategy and components of attitudes". Journal of Retailing and Consumer Services. 55, 102-113.

Delafruz N, Taleghani M. (2013). "The effect of green marketing tools on consumer buying behavior" Marketing Database. pp.8-10. (In Persian).

Doaei H, Fathi A, Sheikhian A. (2006). "Green Marketing: A way to Sustainable Competition", Tadbir. Year 17, No. 173. pp. 29: -34. (in Persian).

Faulant, R. and et al. (2008). The impact of satisfaction and image on loyalty. The case of alpine ski resorts. Journal of managing service quality. Vol.18, No. 2. Pp:163-178.

Haghighi, M, Khalil M. (2011). "Assessing the position of green marketing in consumer buying behavior" Journal of Organizational Culture Management. No. 2, pp: 83-102. (iIn Persian).

Hamid Ali Reza.A. (2014). Study on the Relationship between Consumer Attitude, Perceived Value and Green Products. Iranian Journal of Management Studies (IJMS). Vol. 7, No. 2. Pp: 329-342. (In Persian).

Kazemi M. (2012). "Identification and prioritization of factors affecting green product development". Master Thesis in Management, Islamic Azad University, Qazvin Branch. (In Persian).

Laura, Oja. (2009). Marketing of environmentally sustainable ski center service. HELS INKI SCHOOL OF ECONOMICS, Marketing Master, s thesis. pp:48-51.

Luthe, T. (2007). Ski for Nature, Developing and Communicating Sustainable Ski Tourism to Kamchatca, Russia, Global Ecotourism Conference. pp. 1-12.

Mohajerani S. (2015). "Investigating the Impact of Green Marketing on Customer Purchasing Behavior". Master Thesis in Business Management, Islamic Azad University, Arak Branch.pp. 50-57. (In Persian).

Mokhtarnejad F. (2011). "Study of factors affecting consumer evaluation of green products". Master Thesis in Management, Islamic Azad University, Yazd Branch. (In Persian).

Peattie, K. (1992). Green Marketing, Longman, London. pp.37-40

Polonosky MJ, Carlson L, Grove S, Kangun N. (1997). International environmental marketing claims: real changes or simple posturing? Int Mark Rev. 14(4):218–32.

Ramezanian M; Ismailpour R, Tondkar S. (2010)."The effect of green marketing mix on consumer purchasing decision making process (Case study: household consumers of energy saving lamps in Rasht)" Journal of Business Management. Volume 2, Number 5. Pp: 79-81. (In Persian).

Ranaei Kurdsholi H, Allah Yari Buzanjani A. (2012)."Study of the effect of green marketing mix on consumers' green purchase decision Case study: Consumers of Pegah dairy products in Shiraz". Journal of New Marketing Research. First Issue, Serial Issue (4) Pp: 165- 18. (In Persian).

Saboori Sh. (2010). "Green Marketing in Iran: Potentials and Challenges". P: 17.

Serbulent, O. and Nurunnsia, U. (2007). Developing a Geogrphic Information System for Sarikamish Winter Tourism Center, Ankara, Gazi University Research Fuond. Pp. 1-12.

Suplico, L. T. (2009). Impact of green marketing on the students purchase decision, Journal of International Business Research. 8 (2), Pp: 71-81.

Smith, A. (2021). "Green Marketing": Patagonia vs. Nike (Doctoral) dissertation, The University of Arizona.

Vanessa Prieto-Sandoval a, Luz Elba Torres- Guevara. (2022). "Green marketing innovation: Opportunities from an environmental, education analysis in young consumers”, Journal of Cleaner Production. p: 363.