1مربی، گروه آموزش تربیت بدنی، دانشگاه فرهنگیان، تهران، ایران
2دانشیار مدیریت ورزشی،دانشکدۀ علوم ورزشی، دانشگاه فردوسی مشهد، مشهد، ایران
3دانشجوی دکتری مدیریت ورزش، دانشکدۀ علوم ورزشی، دانشگاه فردوسی مشهد، مشهد، ایران
چکیده
پژوهش حاضر با هدف مطالعۀ تحلیل موانع تأمین مالی کارآفرینان ورزشی به روش کیو انجام گرفت. روش پژوهش برحسب هدف کاربردی، به لحاظ ماهیت اکتشافی و از نوع تحقیقات آمیخته (کیفی-کمی) بود. در این پژوهش 30 نفر از کارآفرینان ورزشی که بین 15 تا 40 سال تجربۀ فعالیت در عرصۀ کسب‌وکارهای ورزشی را داشتند، به‌عنوان جامعۀ هدف انتخاب شدند و با آنها مصاحبۀ مبتنی بر روش کیو انجام گرفت و کارت‌های مبتنی بر گزاره‌های کیو در بین آنان توزیع شد. براساس کارت‌های توزیع‌شده 38 گزارۀ نهایی شناسایی و در مرحلۀ بعد توسط مشارکت‌کنندگان اولویت‌بندی شدند. در نهایت با توجه به یافته‌ها و نتایج تحلیل عاملی کیو، مشخص شد نه الگوی ذهنی در زمینۀ موانع تأمین مالی کارآفرینان ورزشی وجود دارد که با توجه به این نه الگو می‌توان نتیجه گرفت که منابع مالی موتور محرکۀ کسب‌وکارهای ورزشی است و درصورتی‌که کارآفرینان برای رشد و توسعۀ کسب‌وکار با مواردی مانند بروکراسی‌های شدید اداری، فقدان دانش کارآفرینی و ارتباطات در جامعه و تسهیلات بانکی با سود بالا مواجه باشند، رونق به محیط کسب‌وکارهای ورزشی بازنمی‌گردد.
An Analysis of the Barriers to Financing Sport Entrepreneurs by Q Method
نویسندگان [English]
Fariborz Ramezani1؛ Mohammad Keshtidar2؛ Davood Moodi3
1Faculty of Ferdowsi university of Mashhad; Mashhad; Iran.
2Associate Professor of Sport management, Faculty of Sport Sciences, Ferdowsi University of Mashhad, Mashhad, Iran
3Ph.D. Student of Sport Management, Faculty of Sport Sciences, Ferdowsi University of Mashhad, Mashhad, Iran
چکیده [English]
The aim of this study was to analyze the barriers to financing sport entrepreneurs by Q method. The methodology of the research was applied in terms of objectives, exploratory in nature and of mixed research (qualitative-quantitative). 30 sport entrepreneurs who had experience in sport businesses between 15 and 40 years were selected as the population. They were interviewed with Q method, and cards based on Q propositions were distributed among them. Based on the distributed cards, 38 final propositions were identified and subsequently prioritized by the participants. Finally, Q factor analysis findings and results revealed 9 mental patterns for the barriers to financing sport entrepreneurs. With regard to these nine patterns, it can be concluded that financial resources are the driving force of sport businesses and that if entrepreneurs face issues such as severe administrative bureaucracy, lack of entrepreneurial knowledge and communications in the community and high-profit banking services to grow and develop businesses, the boom will not return to the sport businesses.
کلیدواژه‌ها [English]
Financing, Q method, sport entrepreneurs
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