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عوامل موثر بر نوآوری باز در کارآفرینی دیجیتال | ||
فصلنامه علمی پژوهشی توسعه کارآفرینی | ||
مقاله 7، دوره 11، شماره 4 - شماره پیاپی 42، اسفند 1397، صفحه 719-737 اصل مقاله (300.53 K) | ||
نوع مقاله: مقالات پژوهشی- کیفی | ||
شناسه دیجیتال (DOI): 10.22059/jed.2019.268571.652771 | ||
نویسندگان | ||
شقایق سخته1؛ آصف کریمی* 2 | ||
1کارشناسی ارشد کارآفرینی پرددیس فارابی، دانشگاه تهران، ایران | ||
2استادیار دانشکده مدیریت و حسابداری پردیس فارابی دانشگاه تهران | ||
چکیده | ||
با توجه به رشد کارآفرینی دیجیتال و کارایی نوآوریِ باز، و همچنین عدم مطالعه نظاممند بر عوامل مؤثر بر نوآوریِ باز و خلأ تئوریک موجود، شناسایی عوامل مؤثر بر نوآوریِ باز در بستر کارآفرینی دیجیتال از دیدگان محققان و خبرگان بازار از اهمیت بالایی برخوردار است. پژوهش حاضر از منظر هدف، کاربردی است و رویکرد کیفی دارد و از منظر شیوه جمعآوری دادهها نیز توصیفی- پیمایشی است. این پژوهش در دو فاز صورت گرفته است. فاز اول با استفاده از روش کیفی فراترکیب انجام شده و ابزار گردآوری دادهها و اطلاعات در این فاز، اسناد و مدارک گذشته است که شامل 43 مقاله میشود. شیوه تحلیل دادهها نیز براساس کُدگذاری باز انجام شده است. در فاز دوم با توجه به یافتههای فاز اول، پروتکل مصاحبه طراحی شده و در ادامه عوامل مؤثر بر نوآوریِ باز در کارآفرینی دیجیتال در ایران شناسایی شد. جامعه آماری فاز دوم، خبرگان حوزه کارآفرینی دیجیتال هستند که با ده نفر از آنان مصاحبه عمیق انجام شد و با روش کُدگذاری باز، محوری و گزینشی مورد تحلیل قرار گرفت. در نهایت با برآیند دو فاز، به چهار عامل تأثیرگذار شامل محیط، خصوصیات فردی، قابلیتهای کسبوکار و فعالیتهای استراتژیک به همراه شاخصهای هر کدام دست یافتیم | ||
کلیدواژهها | ||
کارآفرینی؛ کارآفرینی دیجیتال؛ کسب و کار دیجیتال؛ نوآوری؛ نوآوری باز | ||
مراجع | ||
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