بررسی مدل های ذهنی مدیران در فرایند تفکر استراتژیک

آلستراند، بی.؛ لمپل، جی.؛ مینتزبرگ، اچ. (1392).جنگل استراتژی (چاپ چهارم). ترجمه محمود احمدپور داریانی. تهران: انتشارات جاجرمی.

زالتمن، جی. (1386). مشتری‌ها چگونه فکر می­کنند: بینشی اساسی نسبت به ذهن و ضمیر بازار آنچه مشتری­ها نمی­توانند بگویند و آنچه رقبا نمی­دانند. ترجمۀ امیر توفیقی. تهران: انتشارات رسا.

شونکر، بی.؛ تورستن وی. (1393). برنامه­ریزی استراتژیک مبتنی بر سناریو: توسعۀ استراتژی­ها در یک دنیا نامطمئن. مترجمان فرهاد مهان­پذیر؛ محمد مسعود نخستین و علی عباس بنایی. تهران: نشر ژرف.

معزی، م. ا. (1391). استخراج مدل ذهنی مصرف‌کنندگان پوشاک در سطح استان تهران با استفاده از روش ZMET. ﭘﺎﻳﺎﻥ‌ﻧﺎمۀ ﻣﻨﺘﺸﺮﻧﺸﺪۀ ﻛﺎﺭﺷﻨﺎﺳﻲ ﺍﺭﺷﺪ. دانشگاه تهران.

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