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مقاله 6، دوره 22، شماره 0 - شماره پیاپی 1000126، مهر 1372 اصل مقاله (3.54 M) | ||
نویسنده | ||
دکتر محمد جوادعاصمی پور* | ||
عنوان مقاله [English] | ||
Behavioral Approach to strategic Management | ||
چکیده [English] | ||
The Complexity and development of business decision making is in need of strategic management. The management of the internal affairs of a company is only a part of managers function. A through and appropriate approach to the dynamics of external environment of organization such as the competitors, suppliers, the ever decreasing and scarce resources, the government sponsored rules and regulations which creates limitations for corporations, and finally the customers imitate several other functions for the managers. The corporate managers in order to convert these effects into efficiency they have designed strategic management which is aimed at making the company to be efficient in a dynamic and competitive environment. In this article MR. ASSEMI POOR has analyzed the strategic management within a context of behavioral approach. Definition of strategic management, dimensions of strategic decisions, three levels of strategy, formality in strategic management, the strategy makers and implementors , and the process of strategic planning cycles are among the issues which have been tackled in this article. | ||
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