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گردشگری کشاورزی مبتنی بر جامعه محلی و توسعه کسبوکار روستایی (منطقه مورد مطالعه: نواحی روستایی شهرستان تنکابن) | ||
| کسب وکار اجتماعی | ||
| مقاله 2، دوره 3، شماره 1، فروردین 1405، صفحه 15-32 اصل مقاله (903.32 K) | ||
| نوع مقاله: مقاله پژوهشی | ||
| شناسه دیجیتال (DOI): 10.22059/jsbu.2025.394567.1029 | ||
| نویسنده | ||
| زهرا حیدری* | ||
| گروه جغرافیای انسانی، دانشکده جغرافیا، دانشگاه تهران، تهران، ایران. | ||
| چکیده | ||
| در دهههای اخیر گردشگری کشاورزی بهعنوان نوعی سرمایهگذاری کشاورزی و بهطور عمده، یک راهبرد متنوعسازی برای افزایش ارزش اقتصادی کسبوکار کشاورزی شناخته شده است که میتواند معیشت روستاییان را تحت تأثیر قرار دهد و اقتصاد محلی را بهبود بخشد. بر همین اساس هدف از مطالعه حاضر بررسی رابطه گردشگری کشاورزی مبتنی بر اجتماع محلی و توسعه کسبوکار روستایی است. منطقه مورد مطالعه پژوهش، نواحی روستایی شهرستان تنکابن است که سالانه حجم زیادی از گردشگران ورودی از این منطقه دیدن میکنند و با توجه به ظرفیتهای بالای گردشگری کشاورزی مانند مزارع برنج، باغهای مرکبات و چای، پرورش گل و گیاه زینتی، استخرهای پرورش ماهی و...، میتواند یکی از سایتهای ایجاد گردشگری کشاورزی محسوب شود. روش پژوهش از نوع توصیفی - تحلیلی است. جامعه آماری پژوهش شامل کشاورزان ساکن در نواحی روستایی شهرستان تنکابن است. همچنین اطلاعات مورد نیاز با استفاده از پرسشنامه جمعآوری و از طریق نرمافزار آماری SPSS تجزیهوتحلیل شده و با توجه به نوع متغیرها و شاخصهای پژوهش، از آزمونهای مختلف میانگین، T تکمونهای و همبستگی استفاده شده است. یافتهها بیانگر آن است که ایجاد و توسعه فعالیتهای گردشگری کشاورزی مبتنی بر جامعه محلی، ارتباطی مستقیم و معنادار با توسعه کسبوکارهای روستایی دارد. | ||
| کلیدواژهها | ||
| جامعه محلی؛ شهرستان تنکابن؛ کسبوکار روستایی؛ گردشگری کشاورزی | ||
| مراجع | ||
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