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ارزیابی خواستههای مشتریان و تبدیل آنها به الزامات فنی در شرکت خدمات مکانیزاسیون کشاورزی با روش توسعه عملکرد کیفی | ||
مهندسی بیوسیستم ایران | ||
دوره 52، شماره 3، مهر 1400، صفحه 345-361 اصل مقاله (1013.19 K) | ||
نوع مقاله: مقاله پژوهشی | ||
شناسه دیجیتال (DOI): 10.22059/ijbse.2020.301154.665300 | ||
نویسنده | ||
مجید نامداری* | ||
دانشگاه زنجان | ||
چکیده | ||
چکیده: امروزه انتقال سیستماتیک خواست مشتریان و تبدیل آنها به اقدام عملی در راستای تغییر یا اصلاح محصول، برای شرکتها از اهمیت فراوانی برخوردار است. به همین منظور دراین تحقیق سعی شد با استفاده از ابزارهای توسعهی عملکرد کیفی، رهیافتی نظاممند برای طراحی راهبردهای سازمانی در یک شرکت خدمات مکانیزاسیون کشاورزی در شهرستان رزن طراحی و توسعه یابد. بنابراین ابتدا با استفاده از روش توسعهی عملکرد کیفی و منطق فازی خواستهها و ویژگیهای فنی مورد نظر شناسایی شده و سپس ماتریس خانه کیفیت برای آن شرکت استخراج گردید. براساس نتایج، مهمترین نیاز و الزام کشاورزان، دسترسی به بانک اطلاعاتی قیمتهای مصوب عملیات مختلف میباشد. دسترسی به آخرین وضعیت ماشینهای موجود و اولین زمان ارایه خدمات نیز در رتبههای بعدی قرار دارند. بنابراین با استفاده از روش توسعهی عملکرد کیفی، خواستههای مشتریان به الزامات فنی و مهندسی ترجمه و نتایج به شکل راهحلهای کاربردی ارایه شد. | ||
کلیدواژهها | ||
رضایتمندی؛ اطلاعرسانی؛ مدیریت دانش؛ خانه کیفیت؛ رقابت | ||
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