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تجزیهوتحلیل عوامل مؤثر بر موفقیت شراکت های راهبردی با رویکرد پویایی های سیستم (مورد مطالعه: خوشۀ صنعتی کاشی و سرامیک استان یزد) | ||
| مدیریت بازرگانی | ||
| مقاله 6، دوره 6، شماره 3، مهر 1393، صفحه 517-534 اصل مقاله (475.08 K) | ||
| نوع مقاله: مقاله علمی پژوهشی | ||
| شناسه دیجیتال (DOI): 10.22059/jibm.2014.50752 | ||
| نویسندگان | ||
| محمدرضا حمیدی زاده1؛ حبیب زارع احمد آبادی2؛ محمدعلی سنگبر* 3 | ||
| 1استاد مدیریت، دانشکدۀ مدیریت و حسابداری، دانشگاه شهید بهشتی، ایران | ||
| 2استادیار مدیریت صنعتی، دانشگاه یزد، یزد، ایران | ||
| 3دانشجوی دکتری مدیریت تحقیق در عملیات، دانشگاه سمنان، سمنان، ایران | ||
| چکیده | ||
| در دهههای اخیر با توجه به پیچیدگیهای محیطی، همکاریهای بینشرکتی به منبع عظیمی از مزیتهای رقابتی برای شرکتها تبدیل شده است. مطالعات حاکی از ناموفقبودن این ساختارهای همکاری در درازمدت است. در این پژوهش با توجه به ماهیت پویای شراکت راهبردی مبتنی بر روش پویاییهای سیستم، عوامل مؤثر بر موفقیت شراکت راهبردی در خوشۀ صنعت کاشی و سرامیک استان یزد بررسی شده است. هدف از اجرای این پژوهش، شناسایی عوامل مؤثر بر موفقیت شراکت راهبردی، ایجاد ساختار روابط میان آنها و ارائۀ مدلی برای تحلیل تصمیمهای شراکت است. با توجه به تأکید ادبیات پژوهش بر سرمایههای ارتباطی و تأیید صاحبنظران، تعهد، رویکرد همکارانه، اعتماد متقابل و رضایت از همکاری، عوامل کلیدی موفقیت شراکت راهبردی در نظر گرفته شده است. در این پژوهش پس از تدوین نمودار علی ـ معلولی، جریان سیاستهای مختلف برای مدیریت مؤثر شراکت با استفاده از نمودار جریان بررسی شد. در نتیجۀ این بررسیها مشخص شد متولیان اتحاد باید کاهش تعارضات غیرکارکردی، ایجاد حس مشترک بین شرکا و کاهش تضاد را در اولویت برنامهریزی خود قرار دهند. | ||
| کلیدواژه‌ها | ||
| پویاییهای سیستم؛ خوشۀ صنعتی کاشی و سرامیک؛ شراکتهای راهبردی؛ عوامل کلیدی موفقیت | ||
| عنوان مقاله [English] | ||
| Analyzing of critical success factor of strategic alliances (Case study: Tile & ceramic industrial cluster of Yazd) | ||
| نویسندگان [English] | ||
| Mohammad Reza Hamidizadeh1؛ Habib Zareh Ahmadabadi2؛ Mohammad Ali Sangbor3 | ||
| 1Prof., Dep. of Management, Shahid Beheshti University, Tehran, Iran | ||
| 2Assistant Prof., Industrial Management, University of Yazd, Yazd, Iran | ||
| 3PhD Candidate, Operation Research Management, University of Semnan, Semnan, Iran | ||
| چکیده [English] | ||
| In recent decades, due to the complexity of the environment, interorganizational collaboration has become the major source of competitive advantage for firms. Researches suggested that many of these partnership structures will meet failure in long term. Accordingly, this study based on system dynamics method was investigated the critical success factors of strategic alliances in the ceramics and tile industry cluster of Yazd province. The goal of this study is to develop the relationship structure between these factors and provide a model to analyze the decision of partnership. According to the research literature, relational capital such as commitment, collaborative approach, mutual trust and satisfaction was emphasized as the critical success factors of strategic alliances. In this research after drawing casual and flow diagrams, scenarios investigated. As the result of this survey, it is denoted that alliances administrators must warranted alliances success by focusing on conflict resolution in short time planning | ||
| کلیدواژه‌ها [English] | ||
| CSF, Strategic Alliances, System Dynamics, tile & ceramic Industrial cluste | ||
| مراجع | ||
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