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Compilation of Research & Development Strategy using Technology Quality Function Deployment: Market Pull Approach | ||
Industrial Management Journal | ||
مقاله 1، دوره 2، شماره 1 - شماره پیاپی 4، تیر 2010 اصل مقاله (443.83 K) | ||
نویسندگان | ||
Adel Azar؛ Sajjad Jokar؛ abouzar zangoueinezhad | ||
چکیده | ||
Weakness of research & development strategy for technology transfer management in product design activities is one of the most difficulties for local companies in Iran. Therefore, this paper trying to present a method to indicting research & development strategy for identifying fit technology with requirements of customer and provide a solution for acquisition of needs technologies of companies. In this manner, indicators that effected on compilation of R&D strategy identified, and allocated axis to each dimensions. Then, planned a framework for compilation of research and development strategy with market pull approach. With drawing technology map based on appraisal inside and outside dimensions by Tech-QFD and Technology needs management model, opportunities and treats will determine for each strategy. This model applied in Iran Marine Service (SADRA) Company for compilation R&D strategy in design and manufacturing of AFRAMAX ship. | ||
کلیدواژهها | ||
Market Pull Approach؛ Research & Development Strategy؛ Technology Capability Assessment؛ Technology Quality function Deployment | ||
آمار تعداد مشاهده مقاله: 4,339 تعداد دریافت فایل اصل مقاله: 18,833 |